UNI_VERSE STUDIO - Red Bull Unlocked
Red Bull
Unlocked
Unlock the party using augmented reality.
Red Bull brought 11 bars and clubs from Amsterdam together for the Red Bull Unlocked event in the A’DAM Toren, which took place on the 1st and 2nd of April.
In collaboration @isabelle.udo , we recreated the iconic A’DAM Tower in 3D and implemented it into an Instagram filter to launch the event. The filter would activate when scanning certain QR codes that were marked on pavements throughout the city.
Red Bull
Unlocked
Unlock the party using augmented reality.

Red Bull brought 11 bars and clubs from Amsterdam together for the Red Bull Unlocked event in the A’DAM Toren, which took place on the 1st and 2nd of April.
In collaboration @isabelle.udo , we recreated the iconic A’DAM Tower in 3D and implemented it into an Instagram filter to launch the event. The filter would activate when scanning certain QR codes that were marked on pavements throughout the city.