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Adidas Supernova Rise
Adidas
Supernova Rise
Creative Direction / Art Direction : Jeff Beukema
Production : Daan Schraauwers, Enzo Soubra & Davide Garzella
3D : Jeff Beukema, Daan Dominic, Luka Zabret & Anthony Blackhood
Sound : Mathieu Trehin
Consultancy : TBWA-X
An animation we made for Adidas' Supernova Rise running shoe. Spotlighting the Dreamstrike+ midsole and Adiwear outsole, where we layered the shoe's unparalleled comfort and grip in a 360° animation.